SCDP & PCDP are bringing Dan Saks to Summit County for a presentation and lecture on political psychology, persuasion, and messaging.
This event is open to office-holders, current and prospective candidates, campaign operatives, volunteers, or anybody wishing to learn more on this subject matter.
TOPICS INCLUDE:
The Democratic Party's Messaging Problem
Communication Styles for Different Audiences
Why Facts Alone are Unconvincing
How We Know What We Know About Messaging
Scientific Findings
Ethical Issues
Voter Psychology
Personality Traits
Progressive Brains vs. Conservative Brains
Mental Biases
Communicating Through Storytelling
Framing and Wording Choices
Using Cognitive Models
Listening Better
Telling More Compelling Stories
The Authoritarian Threat
Mr. Saks is the Director of the Ohio Democratic Leadership Institute (DLI). Founded in 2011 by Ohio State Representative Fred Strahorn, the DLI provides training and consulting to Democratic candidates, campaign workers, and activists on creating and communicating values-based messages to engage voters more effectively. RSVPs are required.
To RSVP or for more information contact Troy at (330) 806-0449 or troy@summitdems.org.